Why Kevin Smith has such a strong following

Though there are number of movie directors who directed mega blockbuster movies ($200 million+ in box office), there aren't that many movie directors who have a strong following. I briefly mentioned about Chasing Amy DVD, and
Chasing Amy's director, Kevin Smith has such a strong following; he is one of few directors who have a very strong following. The followings are some of reasons why, I think, he a very strong following.

Reason 1: Kevin Smith writes stories about middle class and lower class people, though it is kind of questionable if they are realistic or not (e.g., Jay and Silent Bob). A lot of movies are supposed to be stories about middle class and lower class people, but they are often not portrayed like that; they have perfect teeth. They have perfect clean skin. Fashionable, eat well, driving nice cars, living in a large apartment, dating a cute boyfriend or girlfriend, healthy and no recognizable mental problem. This is not exactly a true representation of middle class or lower class. (Most) Characters in Kevin Smith's movies are down-to-earth; they are domesticated. They are flawed. They work in video stores, convenient stores and they make $1.00 slice pizzas. I do not think that Kevin Smith consciously portrays true middle class and lower class, nor have I ever heard or read that he makes that conscious decision, but that's what he does, and that's one of reasons why he connects to a lot of people.

Reason 2: Though he emulates certain techniques and dialogues from other movies and move directors (and he admits this), he has his own style. His movies are dialogue-driven. Characters talk a lot, and the intense dialogues tell stories. Though dialogues are not malicious or violent, they are certainly vulgar. As a matter of fact, there are only a selected number of movies that have more vulgar dialogues than Kevin Smith's movies.

Reason 3: People are the center of his movies. Culture is undoubtedly a very important aspect of the movie. Consequently, music is a very important aspect of the movie. So is cinematography and commerce has a certain importance. However, commerce cannot be the center of the movie. The movie cannot be like a big advertisement. Though music is important, it cannot be the center of the movie, either. Culture, though it is extremely important, cannot dictate people. If anything but people becomes the center, there wouldn't be any balance. You'd feel emptiness, no matter how elegantly other aspects of the movie are done. People are the center in Kevin Smith's movies (even if they are smoking out or cursing), and that captures the audience. That creates the strong following.